Include a quick reference of what that audience corresponds to in your proposal to be transparent with sponsors on how you got the information. Look for brands that are actively trying to promote themselves and look at how you can add to that. Organize the proposal in sections. Type text, add images, blackout confidential details, add comments, highlights and more. 6 0 obj uC%q.Nbd VMdkydek/ ZU>~r5pf Click the link below to read more. It is really pointless trying to go over all the possible variations of a sponsorship negotiation. Once you understand how the sponsorship process works, you can set out to getting racing sponsors on your own. Once you get the sponsorship agreement wrapped up, the real work has only begun. In return, the business organization gets the necessary advertisement and promotion which increases its brand awareness and reach. You also may be able to offer experiences, such as hosting the company at the race track. When it comes to drafting your proposal, you can use either a presentation or document format. The easiest way to get motorsport sponsorship is to build a network. Do you have a special story? If theyre not quite right, ask yourself why. You can use this to get an idea of a suitable industry or company. If, on the other hand, this is your first year working with the sponsor, focus on execution and delivery, not on trying to squeeze the most out of your sponsorship. They must know what they are sponsoring so that they can decide whether to accept your proposal. . Lastly, our auto motor race PPT helps to receive coverage in event related media, like race programs, websites, TV broadcasts, etc. Businesses who sponsor drivers will pay money or provide free (or more likely. The objectives for your first contact with potential sponsors are to (1) come across as a credible partner and (2) secure a follow-up meeting or call. You will use that information to get back to your sponsor with a winning proposal. Therefore, it is perfect that you simply find contacts with the product, communication, business improvement, sponsorships, marketing, and the model. Any accomplishments in racing you have achieved. All you usually need to do is display their stickers on the car and if you finish a race in certain positions (usually around the top 5 cars) you get some sort of prize. This clean sponsorship proposal design fits all kinds of projects. Post on social media consistently, send out pitches on a regular basis, and do your follow-ups once a week. Sponsorships help defray these costs. Announcement [Event.Name] (Event.Date) (Event.Location) Find out within 24-48 hours if you can be sponsored by Autoplicity, Pedal Commander, Slick Products, VLEDS, Perfection Wheels, North Lights, Vicrez and over 400 of the biggest names in the automotive industry. No matter what you do, try and bring consistency into all elements of this process. These can include: Ok - so you have a good understanding of what you have to offer. 20+ FREE Racing Sponsorship Proposal Samples in PDF, Download 26 BEST Baseball Scoresheet Templates [PDF, EXCEL, WORD], Professional Apology Email to Customer Templates, Tips for Writing a Memorable Farewell Email with FREE Templates, Writing a Kind Job Rejection Letter [FREE Samples in Word & PDF], How to Write an Open House Invitation Email (with Samples), 16+ Official Statement of Account Templates [in Excel & Word], Writing a Formal Letter to Request Raise in Salary (FREE Templates), Local Racing Tournament Sponsorship Proposal Sample, Individuals Racing Sponsorship Proposal Sample, Racing Sponsorship Proposal Request Sample, Electrifying Racing Sponsorship Proposal Sample PDF, Special Racing Sponsorship Proposal in PDF, Motor Sport Sponsorship Proposal PDF Sample, Simple Racing Sponsorship Proposal Sample, Off Road Racing Sponsorship Proposal Document, How to Write an Effective Racing Sponsorship Proposal? Fast shipping, quality parts. For example, if youre outgoing, love fitness, and do a lot of drifting, your presence on social media is going to be very different from someone who is a property developer moving through single-seater racing. Racing Sponsorship Proposal Template It's time to submit your sponsorship proposal. From NASCAR, to Club Racing, to go-karting. This is where you set yourself apart from the rest. Strongly Agree 9.61%. but you surely wont be walking away with a heavier wallet. Your almost there! Racing Team Sponsorship Proposal verrazanobikes.com Details File Format PDF Size: 31 KB Download 3. The bottom line is that sponsors will have specific business objectives they hope to achieve through a sponsorship agreement. But there are two big things that help you find success. The hard work comes into sitting down and going through these steps. Explain up front that you are seeking sponsorship for your racing team and that the organization will find the proposal attached. How it REALLY works, what it really is, and how to get it. re*6;Eoqb1tnhzu j{IHa$~]8R6.Vw|D,qn"Q7li~=h;n"Q7YG:AZ|j_QlYG: f.c|fi~ F-f.c|5q>56,qn"Q7lx+h;n"Q7YG:AZ|j_QlYG: f.c|fi~ F-f.c|5q>56,qn"Q7DEPc,z3s(eT}HHFGM8+A9"3z]8k7v(D{Yz3.)^q-yuOR. The second is a simple showcase of who you are. . Dont feel like you need to include a shiny proposal document in the first instance. If you have questions you think other race directors may know the answers to, or just want to chat about You might be getting involved in discussions on LinkedIn. The racing team approaches a mid to high scale business organization asking them for sponsorship. In the case of a racing sponsorship proposal, the racing team gets the benefits in monetary terms whereas the sponsor gets the benefits of advertisement, promotion, brand reach and awareness, and customer engagement. It is in that follow-up meeting, also known as a discovery session, that you and the sponsor will be discussing your sponsor's needs and how a sponsorship of your event could help meet them. If you let racing get too close to Work all the fun goes away. This style of sponsorship is much more focused on being able to help the team, and to have the right to use images throughout the year in a brand's other marketing efforts. So, this section must clearly answer the sponsors potential question which is What is in it for me? If the potential sponsor is satisfied with the answer to this question, it is highly likely that it will agree to the sponsorship. If you have any comments or suggestions for improving our race sponsorship guide, we'd love to hear them. There are two reasons to have a sponsorship proposal, the first is position yourself as someone who can help a business. Are you looking at club racing as a stepping stone to Going Pro? Nationally Televised. You now have to deliver on your sponsor's expectations and, if possible, exceed them. Trying to race while sticking to a budget? Try and see the positive in every situation. Make sure youre emailing (or messaging) the decision-maker directly rather than using a generic email address. The cover letter should also include the reasons why you think this sponsorship will work. 02. One easy - and cheap - way to do that is by giving your sponsor first dibs on next year's sponsorship and other similar benefits that don't impact price directly. This video will walk you through the creation of a sponsorship proposal suitable for any grassroots racing driver or team.Our previous video on sponsorship relationships: https://youtu.be/0GbxmvsAxb4Copies of our sponsorship proposal template (Microsoft Word format) can be obtained by direct messaging us via one of the social media accounts below.If you would like to contact C Racing, we can be reached on social media at the following:Facebook: @C2RacingTeamInstagram: @c2_racing_team, @jasoncamps But avoid: Well done on getting to your first sponsor meeting! In fact, all the hard work of renewing a sponsorship deal is done during the race season when youre carrying out your work. Look for opportunities to get introductions from others, show your value, and build your connections in a meaningful way. Sponsorship Proposal. How to get more Instagram followers as a racing driver, Flow-state thinking: The secret to shaving off seconds. There are two reasons to have a sponsorship proposal, the first is position yourself as someone who can help a business. Is your audience someone who will actually buy their product? Some of the more common types of sponsorship are: Cash sponsorship: Fairly straightforward - you make your assets available to the sponsor in exchange for cash. Make sure to stay in touch with your sponsor throughout the season, even when youre not actively working on something for them. Everyone from the outside thinks that everyone racing cars has sponsors. Many sponsorships you see are for partial services, like a shop giving discounted alignments for sponsored cars or free tire mounting and balancing. The proposal should include the background information of the team, a driver profile, geographical information about the racetracks, and the levels of sponsorship with pricing and items or services included. So go the extra mile. xref startxref Explain up front that you are seeking sponsorship for your racing team and that the organization will find the proposal attached. Its the one form of racing where you are able to race, even at entry and grassroots levels with paying fans in the seats. It is obvious that every sponsorship is made with the viewpoint of getting benefits in return. Its important at this step in the sponsorship process to think about your niche just as you would if you were a business. If they have paid for these or similar sponsorship benefits in the past, the ball is on their court to argue why the same terms won't work this year round. Her work has appeared in the "Princeton (N.J.) Packet," "Destinations" magazine and in higher education publications. Talk to mechanics, auto shops or dealerships. Is your account popular How many Thousands of followers do you have? %&'()*789:EFGHIJUVWXYZcdefghijuvwxyz The term influencer is relatively new, but the concept has been around for advertisers for a long time. It does not mean that it must include false claims or misleading information. This is the part that actually attracts your potential sponsor. Another element of finding and securing sponsors is building a strong network. While it contains loads of feedback to help you create a proposal that gets you noticed, its actually designed to guide you through the process of positioning yourself in a way thats desirable. Automotive Racing Sponsorship Proposal oecm.ca Details File Format PDF Size: 349 KB Download 4. Sponsorships are not charity. He's collected 60 race wins as well as the 2014 championship. This kind of branding will make you more recognisable. In cases where you've researched the sponsor yourself, identifying who that decision maker may be will not always be easy, but there's a few clues on where to look: In any case, do your research well (on the company website, LinkedIn or by searching Google for names on past company press releases etc), because once you reach out to someone, you are pretty much committed to talking to them unless they themselves point you to someone else. If youre looking to higher-end businesses for sponsorship, consider hiring a designer to produce a proposal that will fit both yours and the businesss brands and include exciting content like mock-ups. NHRA/National Dragster. Bring your own food to Track Days Save money while eating better. The term influencer is relatively new, but the concept has been around for advertisers for a long time. Find a champion to cheer you on, even when things are tough, Take some time to write down your goals and plans on a weekly basis, itll help keep you on track, Podcast 035: What to Do If You Lose Motivation, Podcast 030: How to Stay Positive, When the Going Gets Tough, Podcast 027: How to Overcome Imposter Syndrome as a Racing Driver, If what youre doing isnt working, try something different, Motivation and advice on the Racing Mentor Instagram, Get advice and accountability in the Racing Mentor Sponsorship group on Facebook, Follow Racing Mentor on Twitter, Instagram, Facebook, and YouTube, Subscribe to the newsletter for updates, opportunities, and advice, Find the Sponsorship Podcast on Apple Podcasts and Spotify, Sponsorship pitching (webinar tutorial bundle), Get Paid to Race: Six Weeks to Success (online version), The Ultimate Guide to Motorsport PR (course).