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PURCHASE MY WIGLINE OR MY STYLED WIGS BY ME HERE! Of course, Willam's been beating his face for ages. His skin and makeup are as flawless as you'd think. Coverboy's range of lashes are certainly more catered to drag queens than the average makeup fan, but Willam assures anyone can make them work with the right mindset. He said it took a lot of thorough conversations with his parents to make them understand that it wasnt an expression of his gender identity. Here are some of his different makeup creations that prove just how talented he is. 2022 Galvanized Media. If you're wondering how to do your makeup to get on Willam's good side, he says whatever you like is just fine with him; when asked about beauty trends he'd like to see gone for good, Willam had this incredible reply: "Who the hell am I to tell people what to do with their face? Sometimes the world is a beautiful place. I think its so important to love who you are and be comfortable in your own skin, James told BuzzFeed. James Charles at Gucci's Met Gala after-party on May 6. Start here with our favorite contouring palettes for highlighting and sculpting. One year ago, he boldly chose to launch his Instagram to the world, using transformative, dynamic makeup looks to showcase the many facets of his personality, serving as an inspiration to anyone who might have been afraid to do the same. "I started my Instagram one year ago to inspire others and as an artistic outlet to challenge myself creatively. The teen makeup artist and social media sensation has 441,000 Instagram followers, and Katy Perry, CoverGirl's ambassador, took to the social media site to make the announcement, according to USA Today. People of this age group are going to see James Charles as a perfectly legitimate CoverGirl, and I think that CoverGirl is smart to appeal to young people in this way, LaBennett says. Real news, real hope. pic.twitter.com/088HlYBjQI. Roncal wants to make it extra clear that while sponge eye applicators have a bad reputation, the one included with this palette has intention behind it. Allure may earn a portion of sales from products that are purchased through our site as part of our Affiliate Partnerships with TikTok has declared the white eyeliner is back. Well, this 17-year-old is about to have another viral moment under his beauty belt (not to mention be a household name!) In what marks new overdue territory in the beauty world, a report from PeopleStyle reveals that the brand CoverGirl announced their first official Cover Boy, and he is as glamorous as youd expect. Original reporting and incisive analysis, direct from the Guardian every morning. Companies can also win over younger audiences by making social statements. Gem is magenta pink base with chunky, iridescent octagonal glitters. All Rights Reserved. Goldie is a golden base with green undertones and holographic glitter. User Agreement and Privacy Policy and Cookie Statement and It will be 17-year-old James Charles, a teenager who rose to fame on social media, including by creating YouTube videos in which he teaches men and women how to apply makeup (and he can run. Were known as being fair even as the world becomes as polarized as at any time since the newspapers founding in 1908. "This type of nonsense has got to be called out. ", The Glitter Gels can be used on eyes, lips, and cheeks, and Willam notes that it was important to create a formula that really performed. "You owe it to yourself to take the time to discover and have fun," he advises. "DragCons attendees are my target market so it makes sense that I would debut there with a bunch of people that also do/love drag," shares Willam. ", A photo posted by KATY PERRY (@katyperry) on Oct 10, 2016 at 10:52pm PDT. James Charles Is CoverGirl's First CoverBoy. The brand is breaking boundaries, and they've picked a pretty talented makeup artist to come along for the ride. The . Gem is . If you're a sucker for glitter and a snatched beat, I can almost guarantee COVERBOY is about to become your go-to brand for all things glam, so let's all take a minute to thank Willam for blessing us with this range: Thank you, thank you, thank you. Its likely, LaBennett says, that Charles will be welcomed just as casually by his generational peers. Wow. Or feet. Tea. Oh, and he just became CoverGirl's first ever CoverBoy! The CoverGirl partnership with Charles began Tuesday and will include a new mascara coming out later this month. James Charles is no exception," the beauty brand said in a release. Hear about special editorial projects, new product information, and upcoming events. An update on major political events, candidates, and parties twice a week. Its only 12 and today has already been so crazy. And we can prove it.. Megan Fox Wore 14-Karat White Gold Nails to the Grammys, With 150 white diamonds, these gold nails are the very definition of. So why now? new eczema treatment 2022 australia . Decades after becoming friends, Roncal reached out to RuPaul about a collaboration, and he unflinchingly accepted. "All of our CoverGirls are role models and boundary-breakers, fearlessly expressing themselves, standing up for what they believe, and redefining what it means to be beautiful," the company said. A subreddit to discuss beauty influencers, makeup artists, brand owners Press J to jump to the feed. Were at the cusp of potentially electing the first woman president of the United States, so we know that theres a shift going on in terms of gender norms, LaBennett says. Who is the 17-year-old YouTuber? "I was very inspired by Euphoria: light-reflective faces with high-color statements.". The 19-year-old internet personality and makeup artist has provoked the ire of beauty YouTube. The Best Contour Palettes for the Ultimate Chisled Complexion. In an interview earlier this year, Charles told Marie Claire that makeup is an art form for him. "Im happy that I put forth a line that you dont need any brushes for," says Willam. By subscribing to this BDG newsletter, you agree to our. "Just fingers. Blueball is a vibrant true blue packed with silver star-shaped glitters. Its basically the same thing," Willam tells Elite Daily. According to the company's Instagram, he'll be starring in one of their next mascara campaigns. I am so thankful/excited for everything in store and the support has been amazing, he tweeted. And that's exactly what Roncal is bringing to the table this week. HelloGiggles.com is part of the Dotdash Meredith Beauty & Style Group, CoverGirl announced their first official Cover Boy. They crossed paths when Rupaul came to the designer's offices for a runway show fitting; what ensued was more than 20 years of friendship that's still going strong today. 2023 Cond Nast. Get non-boring fashion and beauty news directly in your feed. "My favorite makeup company went under," Willam says, "I was like, better find a way to get some new free makeup." A selection of the most viewed stories this week on the Monitor's website. Business, Economics, and Finance. Press question mark to learn the rest of the keyboard shortcuts CoverGirl isnt the first cosmetic brand to eschew hegemonic notions of femininity, says Cornell University anthropologist Oneka LaBennett in a phone interview with The Christian Science Monitor. The perfect tummy control bodysuit, a popcorn gadget, more bestsellers starting at $8. Singer and actor Zendaya became one of the brands spokesmodels earlier this year, joining the ranks of women such as Queen Latifah, Ellen DeGeneres, Rihanna and Taylor Swift. "It's the fun of being a human and being able to decorate yourself and being able to not take life too seriously We do take kindness seriously, we take love seriously, we take freeness seriously but most other things are not to be taken seriously.". "One year ago, he boldly chose to launch his Instagram to the world, using transformative, dynamic makeup looks to showcase the many facets of his personality, serving as an inspiration to women, men, guys and girls who might have been afraid to do the same.". James will start out as the face/lashes of the brands latest mascara launch "So Lashy!," but will also be fully integrated into ads, commercials, etc. On top of all other things, our conversation with him led back to one important lesson: Don't forget to have fun with this makeup. CoverGirls Instagram posted a video of Charles speaking about his new role. Your session to The Christian Its unsurprising, then, that James himself appears to embody those shifts. Despite his decades-long status as a beauty and fashion icon, RuPaul has only ever released makeup with two brands: Colorevolution (one of Drag Race's sponsors), and MAC's Viva Glam campaign. "We support anyone and everyone who wants to express themselves with makeup. But you know what? "Alaska Thunderfuck taught me recently about the importance of highlight on a dolls shoulder, so I dab it there, too.". Love the idea of contouring but don't know where to start? Honored to have the pleasure to announce the very first COVERBOY, James Charles! she wrote on Instagram. "But I think because people think they only have to use brushes, they don't realize the power in using a sponge-tip applicator to put on shadows.". Were seen as being global, fair, insightful, and perhaps a bit too earnest. It seems that almost every day, another former Drag Race contestant is launching their own brand or collaborative collection this year alone, Willam Belli, Aquaria, Trixie Mattel, and more have dipped their toes into the rapidly growing pool of celebrity beauty lines. Katy Perry took to Instagram to break the news that the beauty behemoth had signed the 17-year-old New York-based makeup . Sequins (matte black, pictured above), Hey Sis (almost-black burgundy) and Mighty Love (deep red) have rich, one-swipe pigment that can be left to dry as is or diffused into smoky looks. Some information may no longer be current. If you have questions about your account, please Willam's entire Coverboy makeup line is available now at shopcoverboy.com. Oct 14, 2016 - 17 year old New York-based makeup artist James Charles is a new sensation on Instagram with over 500k followers there and another 75k subscribers on YouTube. But the partnership may also signal changing tides both in the gendered world of makeup and in American culture at large. unless you renew or Each of them contains just enough glitter to give them a wet-looking finish, but not so much that they're uncomfortable to wear. Why start a makeup line now? 19802023 The Christian Science Monitor. He couldnt be more excited about the news! Their prices range from $10 to $18. "Just wrapped another great CoverGirl shoot. Im still confident as a boy and I will always be a boy. We talked about it, but he was like Whats the big deal? Its going to filter up through the generations, but I think thats really one of the hallmarks of the younger generation, this idea of fluidity, Goodman says. See for yourself. Easy, breezy, beautiful CoverBoy? Each Zodiac Sign's Unique Personality Traits, Jennifer Lopez Got a New Hair Color, and It's Not the One I Expected, Christina Aguilera Opened Up About Getting Injections and Why She Doesn't Care If People Judge Her, Em Rata Just Debuted a Chic Italian Bob With Baby Bangs. Blog Home Uncategorized coverboy makeup name change. From everyday glam to eye looks that are packed with color, the social star can do it all. Roncal says the goal for her and RuPaul's mascara was to deliver drag queen-level false lashes in a single tube, and that's exactly what this product does with a unique square-shaped brush and "fierce, molded bristles" that comb through every lash with ease. We may earn commission from links on this page, but we only recommend products we love. Enjoy the videos and music you love, upload original content, and share it all with friends, family, and the world on YouTube. Latest book reviews, author interviews, and reading trends. No person who has ever encountered former Drag Race contestant Willam has ever forgotten him. Find a more iconic moment Ill wait, musician and makeup artist Talia Mar wrote alongside Charless photo. retailers. Willam admits that his color selection was a selfish one, hence his brand's high-contrast offering. "There's something there for everyone. "Fingers work great. And the first male face of Covergirl brand. The full collection, available now, consists of six pairs of falsies, five lip varnishes, and four chunky glitter jellies. Our 2019 Best of Beauty Awards have arrived check out all the winning products here. In the course of a year, teen makeup artist James Charles has gone from starting an Instagram account showing off his impressive work to getting shoutouts from Katy Perry for making history. Sometimes, we call things boring simply because they lie outside the box we are currently in.. Get ready for some exciting news. The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Cond Nast. WALTERBORO, S.C. A series of revelations have emerged in the more than monthlong murder trial of Alex Murdaugh, the disbarred South Carolina lawyer accused of killing his wife and son. When it comes to these products and all beauty in general, RuPaul has but one must-know tip: Makeup is not about using products to look like RuPaul, or anyone else for that matter; it's about using them to embrace your best features. "I like attention, and this makeup will certainly help anyone wearing it stand out," he tells Allure. now that CoverGirl has announced that James is its first male CoverGirl spokesmodel. The end of gendered toys? Return to homepage. Breaking gender norms just comes instantly as soon as a boy is comfortable and confident enough to put on makeup. CoverGirl said in a statementthat it chose Charles to promote So Lashy, because the product is designed to work on all lash types. There's a lot of fun there, too.". The groundbreaking news was first announced on Perry's Instagram, before Charles took to his own social page to share the exciting news with his fans. Willam wears Coverboy Lip Varnish in TruBlu. Its official: so excited to welcome @JCharlesBeauty to the COVERGIRL family. I've Been Single for 8 Yearsand I Blame My Makeup. Her hair was brighter than the red carpet. Charles, a Bethlehem, N.Y., high school senior with 428,000 Instagram followers, announced the partnership with CoverGirl via social media, with the makeup guru mentioning that he had been. The transformation will take your breath away. I purchased a glitter and a set of lashes. retailers. Your subscription to 2023 BDG Media, Inc. All rights reserved. And we shall see what I would look like if I suddenly sprouted blue eyelashes. Just see for yourself: Im actually not a bit surprised James is the new CoverGirl spokesmodel for two reasons: (1) Hes so cute and bubbly and his energy is infectious, and (2) I recently saw him at GenBeauty and both his skin and makeup were impeccable. I think theyre kind of making the statement that theyre for everybody, Dr. Goodman says. Who owns Gatorade: Coke or Pepsi? If you aren't already obsessed with Willam, I don't want to judge you, but uh, I'm about to turn your world upside down. Aspiring makeup artist and social media star James Charles, 17, has become the first male face of CoverGirl. She's ready to turn the page following ex-husband's cheating. subscription yet. Be the first to know what's trending, straight from Elite Daily, 5 Glitter Eye Makeup Tips To Make The Whole Place *Shimmer*, Skai Jacksons Nighttime Routine Includes TikTok Clownery, I Went To Paris Hilton's House Of Y2K Pop-Up & It Was So Nostalgic, By subscribing to this BDG newsletter, you agree to our. Do whatever makes you happy." Because everyone has differing needs when it comes to lipstick wearability, Roncal and RuPaul created two other lip formulas for their collaborative collection perfect for mixing and matching. subscription. now that CoverGirl has announced that James is its first male CoverGirl. Vote for your favorite beauty products now! It has to stop. Lastly, Roller Rink is a clear gel base containing iridescent silver glitter chunks. Hopefully through the beauty stories she writesand the experiences she sharesyou can see exactly why she's in this business. Don't just take my word for it though. If you're planning to attend DragCon this year, you're in luck, because COVERBOY will be debuting at DragCon NYC on Sept. 6 in partnership with Ready Go Ventures. CoverGirl announced its newest spokesperson is actually a cover boy. Follow Facebook.com/CosmoBeauty. We have a mission beyond circulation, we want to bridge divides. Does Coverboy cover boy? AMAZON INFLUENCER LINK!https://www.amazon.com/shop/jaymesmansfield?listId=14R96CDQQW1U3\u0026ref=idea_share_infBUY MY JAYMES MANSFIELD BOSOM BUDDY BELOWhttps://www.jaymesmansfieldbeauty.comBOOK A PERSONALIZED VIDEOhttps://www.cameo.com/jaymesmansfieldTIP A QUEEN ON VENMO: @JaymesMansfieldhttps://venmo.com/jaymesmansfieldSHIRTS ARE AVAILABLE NOWhttps://www.dragqueenmerch.com/collections/jaymes-mansfieldBookings \u0026 Inquiries: bookjaymesmansfield@gmail.comInstagram: @JaymesMansfieldTwitter: @JaymesMansfieldFacebook.com/JaymesMansfieldTumblr: TheJaymesMansfieldhttps://www.jaymesmansfield.com#jaymesmansfield #coverboy #willam Were run by a church, but were not only for church members and were not about converting people. The news was fittingly announced via Instagram, where Charles regularly posts his makeup looks and has nearly half a million followers after creating an account last year. Already a subscriber? "I'm aware of the other drag artists with makeup lines . The actor describes Harry Styles as "a very kind guy.". I think thats a part of the story here, too.. Though the results of Draglash are longer, thicker, and fluffier lashes, she insists the lightweight formula makes it way easier to wear than actual falsies. she wrote on Instagram. The legendary drag queen spilled all the tea about his biggest beauty line, which launches at QVC this week. One of the makeup industrys largest brands announced on Instagram that the 17-year-old makeup artist from New York is its newest model. Follow TODAY.com writer Scott Stump on Twitter. Condragulations serves intense coral pigment that can be worn on its own, meanwhile Lippy offers sheer iridescent shimmer that adds a touch of pink to any lip shade. "Hopefully, itll also help my beard not shine through." Similar-looking products, two totally different techniques. Science Monitor has expired. Your California Privacy Rights. Charisma, Uniqueness, Nerve, and Talent, anyone? We can't let our kids get brainwashed like this," Benham said. Arguably the star of the whole show, Coverboy Glitter Jellies cost $12 each, come in four bold colors, and can be used just about anywhere you see fit. For example, the transfer-proof Coverboy Lip Varnishes ($16) come in five shades: TruBlue (pastel blue, pictured above), Truffle (gold), Blackballed (black), Puss (neon pink), and Red (bright, neutral red). A major problem Roncal has always had with powder highlighters is that they only look one of two ways: subtle and wet, or so bright it's impossible to blend well. One year ago, he boldly chose to launch his Instagram to the world, using transformative, dynamic makeup looks to showcase the many facets of his personality, serving as an inspiration to anyone who might have been afraid to do the same, the statement said, according to the Huffington Post. This type of public figure has the visibility of a traditional celebrity but at the same time already interacts with fans and followers on a personal level. For the purposes of this collection, he took the same lightweight formula with a soft-focus finish and repacked it in gold for his own personal touch. Photo: Courtesy of Coverboy. You may remember him as the teen who decided to retake his senior portrait to ensure that his flawless highlight game got the recognition it deserved. You might recognize makeup artist and YouTuber .css-tjvzc4{-webkit-text-decoration:none;text-decoration:none;text-decoration-thickness:0.0625rem;text-decoration-color:inherit;text-underline-offset:0.25rem;color:inherit;-webkit-transition:all 0.3s ease-in-out;transition:all 0.3s ease-in-out;border-bottom:thin solid #6F6F6F;}.css-tjvzc4:hover{color:#595959;text-decoration-color:border-link-body-hover;}James Charless face from his ***flawless senior pictures. Were seeing a lot of interesting things with these social media stars, from a marketing standpoint, says Robyn Goodman, a professor of advertising at the University of Florida, in a phone interview with the Monitor. CoverGirl had this to say over their collab with James: "All of our CoverGirls are role models and boundary-breakers, fearlessly expressing themselves, standing up for what they . Still, fans have been left waiting with bated breath for creations by RuPaul, the queen who paved the way for them all. "Very durable. Barbie ad stars a boy for the first time. In response to an online video released earlier this monththat teaches children "some people aren't born boys or girls" Jason Benham urged pastors to speak out against such "nonsense" that seeks to "brainwash" kids. Hope youll give us another try and check out some other articles. With the help of the eternally glittering Katy Perry, the makeup brand announced that the new face of CoverGirl is Instagram star James Charles, a 17-year-old New York-based makeup artist who has . James Charles Dickinson is CoverGirl magazine first CoverBoy. log out. Fellow CoverGirl spokesmodel Katy Perry broke the news early Tuesday morning. I purchased a glitter and a .more. CoverBoy! You do you, yknow?". American cosmetics brand CoverGirl has chosen its first-ever male model as its official ambassador, in the face of 17-year-old YouTube star and New York-based makeup artist James Charles. James Charles is a 17 year old makeup artist with over 420,000 followers on his @jcharlesbeauty IG account. CoverGirl Picks 'CoverBoy' as Its First-Ever Male Makeup Model. "These are the colors that I wear all the time, and they absolutely work," RuPaul says. Watch the Stars of RuPaul's Drag Race Explain the History of Drag Culture, Miss Fame Reveals Why It Was So Meaningful to Launch Miss Fame Beauty at DragCon, Watch Miz Cracker of Drag Race Mesmerizingly Apply Her Full Face of Makeup. Yesterday, the cosmetics giant named its first-ever CoverBoy: beauty vlogger James Charles. See the entire range of limited-edition, face, eye, and lip products below. Use of this site constitutes acceptance of our ): "All of our COVERGIRLs are role models and boundary-breakers, fearlessly expressing themselves, standing up for what they believe, and redefining what it means to be beautiful. "We were always cheering each other on from the sidelines." I truly hope that this shows that anyone and everyone can wear makeup and can do anything if you work hard.". "I think Drag Queens tend to wear more makeup, but its all stuff that can work with a pared-down look," he says. He also is known for taking his high school senior picture to another level at Bethlehem Central High School in Delmar, New York. ', This website uses cookies to 28,431 views Sep 27, 2019 Does Coverboy cover boy? Is Skin Cycling the Secret to Better Skin? According to Huffington Post, it was only a year ago that Charles started his Instagram page. If youre looking for bran muffin journalism, you can subscribe to the Monitor for $15. The aspiring makeup art Charles was just named CoverGirls' very first male CoverGirl. A weekly digest of Monitor views and insightful commentary on major events. Me Because Selena Gomez Just Posted Her Bare Skin and Natural Curls, Shania Twain's Neon Red Hair Is the One Grammys Look You Can't Miss. logged you out. James is a 17-year-old makeup artist best known for his makeup tutorials on YouTube and Instagram at @jcharlesbeauty, where he boasts upwards of 420,000 followers just one year since . Given the teens talent with brush and pen, its an obvious pairing. To make each of them even more personal, the collection also features two glossy lip toppers. Ad Choices. Aspiring makeup artist and social media star James Charles, 17, has become the first male face of CoverGirl. Polished Liquid Lipstick + Discotheque Lip Topper 3-Piece Kit, Watch the Stars of RuPaul's Drag Race Explain the History of Drag Culture, Drag Race Star Willam Belli Launched His Own Makeup Brand, and the Sparkle Is Absurd, Lush Rings in the Holidays With Campaign Starring Three Drag Race Queens. You may be able to find the same content in another format, or you may be able to find more information, at their web site. Her and RuPaul's creamy version puts the best of both worlds into a single buildable shade, which Roncal says "look natural but slightly like you could see from outer space." It's the fun of being a human and being able to decorate yourself and being able to not take life too seriously. Use of this site constitutes acceptance of our These high-quality glitters have zero fallout, and all you've got to do is scoop some up and swipe it on. We are trying out Willam's new line of makeup Coverboy. The brand announced that James Charles, a 17-year-old makeup artist from New York, is its newest model. This article includes content provided by Instagram. If you follow her Instagram, then you know she'll try just about any beauty trend or treatment once (the pics of her purple hair are on IG to prove it). I was staring at him with my jaw dropped, wondering how he got his eye makeup so perfect and why my cheekbones have never looked that contoured/amazing in my life?! "Ive used one pair of tester lashes (The Day Lash) over 20 times so far," says Willam.