Founded: 20162019 U.S. revenue: $2,220 millionPercent change from 2018: 8.6%2019 non-U.S. revenue: $2,166 millionPercent from outside U.S.: 49.4%2019 worldwide revenue: $4,386 millionU.S. BCG X disrupts the present and creates the future by building bold new tech products, services, and businesses.
Top Customer AND Analytics companies | VentureRadar The Link Group executes research for Fortune 500 firms in the healthcare, retail, CPG and finance industries across both qualitative and quantitative methodologies and around the globe. BVA brings data to life and converts deep understanding of customers and citizens into behavior change strategies. Clients include Tesco, Procter & Gamble, Coca-Cola, Macys and PepsiCo. RELATED SERVICES: Marketing and Sales, Pricing and Revenue Management. By building real, ongoing relationships with customersonline and in-personbrands can stay relevant, deliver superior experiences, launch successful products and build loyalty. C Space, part of the Interbrand Group, is a global customer agency that marries art and science to create rapid customer insight and business change. Customer analytics (or consumer analytics for B2C) is the process of collecting and analyzing behavioral customer data across a range of channels, devices, and interactions. Quantitative studies to pre-test and quantify new packaging, merchandising and display systems (for physical stores and e-commerce). Macromills industry-leading digital research solutions deliver rapid and cost-effective solutions to the challenges businesses face today. Leveraging deep consumer insights we conducted an end-to-end customer experience transformation for a leading cinema operator in India. Ipsos covers the whole information production and analysis chain, from the collection of raw data to the activation of the insights. Bloomberg's enterprise solutions build on the company's core strength: leveraging technology to allow customers to access, integrate, distribute and manage data and information . * % change calculation reflects adjustment of previously reported 2018 U.S. research revenue due to acquisition or divestiture activity or other business change during 2019. Escalent is a human behavior and analytics firm specializing in industries facing disruption. Metrixlab turns data from online surveys, social media, mobile devices and enterprise systems into valuable business information and actionable consumer insights. Westat applies multiple modes of data collection and survey management to achieve maximum response rates. The report is also sponsored by the AMA, ESOMAR and the Global Research Business Network. Build an internal culture that attracts, retains and engages the best talent. Customer analytics help companies with actionable insights into the behaviors of their end-users. From segmentation to customer engagement programs, product innovation and brand tracking, Burke prides itself on designing and executing objectives-driven quantitative and qualitative research. The company offers a full suite of quantitative and qualitative research capabilities and works across industry groups. This business philosophy has resulted in 99% of revenue coming from repeat clients. Phoenix continues to evolve its CX solution, launching Competitive Customer Experience, a measurement of how consumers perceive their overall experience with a brand, including key touchpoints along the journey. By analysing granular data on factors like inflation, market conditions, and asset values, insurers can support customers . Customer analytics refers to capturing and analyzing consumer data to better understand behaviors, perceptions, and emerging trends. RTi has conducted research in just about every category in the U.S. and globally. Some agencies specialize in qual, others focus on quantbut NRG connects the two disciplines with hybrid teams expert in both modalities. You can learn more about our privacy policy here, ananalysis of the market research and analytics industry, Ethical Nonprofit Marketers Tell Stories with Empathy, How to Create a Digital Marketing Strategy, You can learn more about our privacy policy here. Powered by the IQVIA CORE, IQVIA delivers unique and actionable insights at the intersection of large-scale analytics, transformative technology and extensive domain expertise, as well as execution capabilities to help biotech, medical device and pharmaceutical companies, medical researchers, government agencies, payers and other healthcare stakeholders tap into a deeper understanding of diseases, human behaviors and scientific advances, in an effort to advance their path toward cures. In 2019, YouGov panelists completed more than 25 million surveys. Together, its one of the largest independent custom insights providers in the world. A full ranking of the top market research and data analytics companies in the U.S. for 2020 The "2020 Top 50 U.S. Report"formerly known as "The Gold Report"is developed by Diane Bowers and produced in partnership with the Insights Association and Michigan State University. Social policy research and technical assistance for implementing innovative evaluation, quality improvement and service delivery systems.
Customer Analytics: What It Is and Why It Matters - Kissmetrics Marketing provides services in order to satisfy customers. YouGov has a strong record for data accuracy and innovation. employees: 230. MaritzCXs research insights include its leading CXStandards competitive benchmarking research that delivers quarterly benchmarks for 55 CX categories across 16 industries.
12 Customer Analytics Tools for Every Business Size - GetApp Coalescing enterprise data with primary research and curating insights for multiple audiences further empowers stakeholders to achieve greater ROI by ensuring information is designed to influence actions and behaviors from executives to the frontline. Based on this data, IQVIA delivers information and insights on more than 85% of the worlds pharmaceuticals, helping its clients run their organizations more efficiently and make better decisions to improve their clinical, commercial and financial performance. Founded: 20002019 U.S. revenue: $76.8 millionPercent change from 2018: 11.8%2019 non-U.S. revenue: $107.5 millionPercent from outside U.S.: 58.3%2019 worldwide revenue: $184.3 millionU.S. With the largest repository of purchase, media, social, causal and loyalty data, all integrated on an on-demand, cloud-based technology platform, IRI is empowering the personalization revolution, helping to guide its more than 5,000 clients around the world in their quest to remain relentlessly relevant, capture market share, connect with consumers, collaborate with key constituents and deliver market-leading growth. employees: 337. A Cinema Chain in AsiaThis company was grappling with changing consumer needs, the deconstruction of value chains, and new competition. Informa Financial Intelligence is a leading provider of business intelligence, market research and expert analysis to the financial industry. Macromill Group is a rapidly growing global market research and digital marketing solutions provider bringing together the collective power of its specialist companies to provide innovative data and insights that drive clients smarter decisions. Market Force employs predictive analytics to determine what matters most and the ROI for investing in improvements. Customer analytics is the process of capturing and leveraging customer data analysis to identify, attract and retain customers. Data used for customer analytics can come from a vast array of sources such as surveys, chat logs, social media listening, review data, customer service transcripts, media traction among consumers, etc. Gartner Research is the fundamental building block for all Gartner products and services. employees: 263. FMGs work for its clients wins industry and federal awards. Founded: 19602019 U.S. revenue: $42 millionPercent change from 2018: 2019 non-U.S. revenue: $1 millionPercent from outside U.S.: 2.3%2019 worldwide revenue: $43 millionU.S. Its proprietary research content, presented in the form of reports, briefings, updates and related tools, is delivered directly to the clients desktop via its website or product-specific portals. MarketVision Research is a full-service marketing research firm, providing clients with actionable insights about their markets, customers, brands and products. Kantars offer covers the breadth of techniques and technologies, from purchase and media data to predicting long-term trends; from neuroscience to exit polls; from large-scale quantitative studies to qualitative research, incorporating ethnography and semiotics. Those capabilities enable J.D. Its a strategy that demonstrates when companies know and treat their customers better than the competition, they earn more than their loyaltythey earn a competitive advantage. employees: 375. If knowing what customers need is marketing gold, pinpointing exactly when they need it may just be platinum. Its award-winning design team translates complex information into compelling, easy-to-understand deliverables to socialize learnings and engage teams. In 2019, IRI announced the integration of artificial intelligence and machine learning into its leading suite of analytics solutions, retained 100% of its major CPG clients and welcomed new strategic partnerships with top retailers in the U.S. IRI added several innovators to its leadership team while continuing to invest in its employees by providing ongoing training. Nudge initiatives to facilitate behavioral change, create new consumer habits and drive category growth. The TV group is the leader in location-based ViewTrac dial testing of pilots, programs and ongoing series and conducts online dial testing as well. The 2020 Top 50 U.S. Reportformerly known as The Gold Reportis developed by Diane Bowers and produced in partnership with the Insights Association and Michigan State University. Today, Burke continues to push the boundaries of what marketing research can be, seamlessly uniting research, strategy and education. After a decade, the company moved to the Straight of Gibraltar Bay becoming Sandvik Marine Electronics. From this office, the company will be able to service new and current clients in the Midwest and on the East Coast. More than 100 leading brands use BVAs behavioral insights to provide seamless shopper journeys and design successful new products and services, including solutions from its multi-awarded Global Nudge-Unit. Beyond national polls, SSRS regularly conducts research at a state level, and among subpopulations such as Latinos and political partisans, and specializes in reaching hard-to-reach and low-incidence populations. Founded: 19832019 U.S. revenue: $34.3 millionPercent change from 2018: -1.2%2019 non-U.S. revenue: $1.2 millionPercent from outside U.S.: 3.4%2019 worldwide revenue: $35.5 millionU.S. RTi Research meets that challenge head-on, turning data into meaning through smart research design, flawless execution and innovative storytelling. employees: 181. These customer data can be collected from various sources through which a customer interacts with the brand. In this course, four of Wharton's top marketing professors will provide an overview of key areas of customer analytics: descriptive analytics, predictive analytics, prescriptive analytics, and their application to real-world business practices including Amazon, Google, and Starbucks to name a few. Founded: 19992019 U.S. revenue: $336.1 millionPercent change from 2018: -6.5%2019 non-U.S. revenue: $52.5 millionPercent from outside U.S.: 13.5%2019 worldwide revenue: $388.6 millionU.S. Its strategic process, proprietary insights and multichannel media capabilities build loyalty with customers to drive competitive advantage and sustained growth for clients. YouGovs Custom Research division offers a wide range of quantitative and qualitative research, tailored by sector specialist teams to meet users specific requirements. Diane Bowers is a consultant to research and data analytics businesses and industry associations in the U.S. and internationally. Partnering with insights, analytics, marketing, strategy and customer experience groups, Gongos operationalizes customer centricity by helping companies both understand their customer needs and deliver on them better than anyone else. Gartners research agenda is defined by clients needs, focusing on the critical issues, opportunities and challenges they face every day. Segment. Because of their strong background in the financial industry, the research teams of Informa Financial Intelligence are highly qualified to help financial institutions with their market research needs. Dunnhumby serves a prestigious list of retailers and manufacturers in grocery, consumer goods, health, beauty, personal care, food service, apparel and advertising, among others. The firm also offers the SSRS Opinion Panel, which allows clients to conduct probabilistic surveys quickly at low cost. Customer Analytics is something all companies should be collecting and analyzing. Cello Signal is a full-service digital capability bringing impactful messages alive in communications campaigns, content and film. By bringing stakeholders together around the customer, C Spaces clients create greater clarity and alignment in the actions that will most effectively drive customer growth. Developing a longitudinal profile of customers healthcare wants and needs allows for organizational improvement, increased provider and staff engagement, loyal relationships and personal well-being. More than 75% of CEOs, presidents, and chief operating officers believe customer insight is critical to accelerating growth, but very few companies use all the customer information available before making major decisions. Cello Health Consulting works alongside clients to create practical solutions that ensure buy-in and build relationships. The company is centered on assessing the abilities of content as it migrates from the earliest stages of development through multi-channel distribution. To make the best possible business decisions every day, they need more than purely descriptive datathey require actionable recommendations based on advanced analytics and powered by leading-edge technology. Ipsos activates this vision for more than 5,000 customers through its presence in 90 markets both globally and locally. The firm takes a dual-headed approach to market research services (e.g., customer segmentation, attitude trial and usage studies and custom research projects) and strategic advisory services to design and implement effective measurement systems and improve performance.
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